The words I associate with Nike are expert, bold, and innovative. There have been some recent issues surrounding the company, but the pros outweigh the cons in my opinion. The company is a leader is athletic apparel and footwear. Everyone knows the name. Why? Because Nike does it right. Nike has what we want, and... Continue Reading →
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Business Careers Will Never Go Out of Style Imagine working as a designer for a top fashion brand like Michael Kors or Ralph Lauren. Only so many of us would succeed in this job. But the fashion industry offers a plethora of opportunities for those pursuing a career in business. There are many more... Continue Reading →
Nike Week 13
Nike's Triple Double Strategy (2X), announced last October, has been put into action. The plan intends to double three things: impact of innovation, speed to market, and "direct connection with consumers." The president of products and categories said Nike "wants to amplify [its] brand message into a global conversation," as it is the largest footwear and... Continue Reading →
Nike Week 11
Nike shareholders will be pleased to hear the latest financial news: the company's Board of Directors has decided upon the amount of $.22 per share for cash dividends, a 10% increase from the last quarter. Even more exciting, to me at least, is the opening of Nike House of Innovation 000. Fifth Avenue in Manhattan... Continue Reading →
Nike Week 10
Nike, an Oregon-based company, will take continue taking on a political role. The company will be joined by a few others in creating Oregon's tax policy for 2019. Senior director of government and public affairs, Julia Brim-Edwards is facilitating Nike's involvement. She has already taken political action by supporting public employee unions through the creation... Continue Reading →